Trademark

Trademarks in the World of Advertising

Whether you are planning to launch a marketing campaign or come up with new advertising, you are potentially opening yourself…

5 years ago

IP Rights – An Efficient Approach to Reform the Education Sector

In various emerging economies, public research institutions and universities contribute significantly towards research, development, and innovation. Furthermore, in these economies,…

5 years ago

McDonald’s New Victory in Trademark Dispute

McDonald's has recently won a trademark lawsuit before the European Court and has opposed the Trademark Registration of the EU…

5 years ago

Adidas Loses Trademark Infringement Lawsuit to Japanese Footwear Brand

Following a Trademark Infringement battle loss over its three-stripe logo just a few months ago to Shoe Branding Europe BVBA;…

5 years ago

How to Protect your Intellectual Property (IP) in Foreign Markets

In human history, the greatest of all inventions, social and political advancements, and maximum profit-generating endeavors have undoubtedly originated in…

5 years ago

Apple Applies for a US Trademark on ‘Slofie’

During this year's Apple event held in September, the tech giant had announced that its new iPhone 11 line would…

5 years ago

Everything You Need To Know About Trademarks

Your brand is your image, and a trademark legally protects the unique and specific aspects of your brand. By carrying…

5 years ago

Air NZ’s Trademark Application for ‘Kia Ora’ – Offensive to Many Māori

The flag carrier airline of New Zealand, Air New Zealand, has offended the country's Māori people by filing a Trademark…

5 years ago

LeBron James Seeks to Trademark the Phrase ‘Taco Tuesday’

LeBron James, an American professional basketball player, has recently filed a Trademark Application with the US Patent and Trademark Office…

5 years ago