The European Union Intellectual Property Office (EUIPO) has recently launched a significant update (beta version) to its TMview search platform (multinational trademark search platform) by making numerous crucial improvements. The team behind the platform has shared several tips on making the most of the new features in an exclusive guest post and has also called for the feedback of practitioners to make sure the platform meets the needs of the trademark community in the most effective manner.
Somewhere around ten years ago, TMview had taken its initial steps to the online world. It began its journey rather modestly with trademark data and information from only a few EU IP offices. At present, TMview is the world’s largest and free trademark database, having more than 53 million trademarks from 68 of its IP offices participants across the globe. DesignView, a design search platform, joined TMview in the year 2012. Currently, DesignView has somewhere around 15 million designs.
Both DesignView and TMview support 20 different electronic filing systems with their databases incorporated into the EUIPO’s IP Enforcement Portal to fight against the issues of Intellectual Property Infringement and counterfeiting. For quite a while now, both these platforms have become global and contain data from more non-EU IP offices than the EU ones, with each available in the participating office’s official language.
For making progress and leading towards the ultimate path of success, one has to keep moving ahead. Since 2016, the experts from the EU‘s IP offices and user associations have been working hard to improve both TMview and DesignView by enhancing their data quality and usability. The prime focus of the entire improvement process was on the users with an approach based on design thinking. Through rigorous prototype testing and need-finding techniques, the project team could better understand the end-user mindset.
On 1st October 2019, the beta version of the new TMview platform was successfully launched, which is a joint ‘work in progress’ shared by the EUIPO with the user community. For the success and efficient working of the project, in the long run, user feedback and comments can be shared by clicking on the button present at the bottom of each page.
The new TMview platform is still the same as before, but with enhanced functionalities, features, and many new options to make your search experience quicker, simpler, and better in all aspects. So, let’s have a look at a few tips and tactics that shall help you significantly in making the most out of the new functionalities and interface.
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